Official: Arteta serves as global ambassador and performance director for sports brand Under Armour

sports brand Under Armour announced that Arsenal coach Arteta has served as the brand's latest global ambassador and performance director.

Arteta said: "The collaboration with Under Armour is the best opportunity for me to work with a partner dedicated to improving young athletes. I am passionate about providing a platform for the next generation of players in football, and the top talents that the brand has signed up for show that Under Armour is the same."

"We have the same mindset in constantly pursuing more, finding innovation and disrupting the way we play the game. Our values of excellence are highly consistent, and I believe we will achieve great things together in football."

Under Kevin Planck, founder and CEO of Armour, said: “Introducing Mikel will revolutionize our football business and demonstrate our serious attitude towards leading the next generation of football players, and I have a great relationship with Mikel and appreciate how he constantly pushes himself and those around him through subversive thinking. No one seems to me to be more qualified or more suitable for this role than him.”